CONSUMER ATTITUDES AND EXPECTATIONS OF GINSENG FOOD...

Journal of Sensory Studies 2011 Vol. 26; Iss. 5

CONSUMER ATTITUDES AND EXPECTATIONS OF GINSENG FOOD PRODUCTS ASSESSED BY FOCUS GROUPS AND CONJOINT ANALYSIS

HEE SOOK CHUNG, HEE-DO HONG, KYUNGTACK KIM, CHANG-WON CHO, HOWARD R. MOSKOWITZ, SOO-YEUN LEE
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Volume:
26
Year:
2011
Language:
english
Pages:
12
DOI:
10.1111/j.1745-459x.2011.00350.x
File:
PDF, 200 KB
english, 2011
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