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Squeezing new life out of an old Sponge: how to modernise an anti-smoking media campaign to capture a new market
Trish Cotter, Wai Tak Hung, Donna Perez, Sally Dunlop, James BishopVolume:
35
Year:
2011
Language:
english
Pages:
6
DOI:
10.1111/j.1753-6405.2010.00654.x
File:
PDF, 634 KB
english, 2011