Consumer Inference: A Review of Processes, Bases, and...

Consumer Inference: A Review of Processes, Bases, and Judgment Contexts

Frank R. Kardes, Steven S. Posavac, Maria L. Cronley
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Volume:
14
Year:
2004
Language:
english
Pages:
27
DOI:
10.1207/s15327663jcp1403_6
File:
PDF, 3.35 MB
english, 2004
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