Profiling bankamericard (visa) and master charge holders

Journal of the Academy of Marketing Science 1978 / WIN-SPR Vol. 6; Iss. 1-2

Profiling bankamericard (visa) and master charge holders

Douglass K. Hawes, W. Wayne Talarzyk, Roger D. Blackwell
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Volume:
6
Language:
english
Pages:
13
DOI:
10.1007/bf02721826
Date:
January, 1978
File:
PDF, 596 KB
english, 1978
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