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Pricing display ads and contextual ads: Competition,...

Pricing display ads and contextual ads: Competition, acquisition, and investment

Yung-Ming Li, Jhih-Hua Jhang-Li
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Volume:
8
Year:
2009
Language:
english
Pages:
12
DOI:
10.1016/j.elerap.2008.06.001
File:
PDF, 844 KB
english, 2009
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