Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience
Chezy Ofir, Priya Raghubir, Gili Brosh, Kent B. Monroe, Amir HeimanVolume:
84
Year:
2008
Language:
english
Pages:
10
DOI:
10.1016/j.jretai.2008.08.001
File:
PDF, 214 KB
english, 2008