Private Label Vendor Selection in a Supply Chain: Quality...

Journal of Retailing 2010 Vol. 86; Iss. 2

Private Label Vendor Selection in a Supply Chain: Quality and Clientele Effects

Nanda Kumar, Suresh Radhakrishnan, Ram C. Rao
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Volume:
86
Year:
2010
Language:
english
Pages:
11
DOI:
10.1016/j.jretai.2010.02.007
File:
PDF, 173 KB
english, 2010
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