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Consumer Preferences for Product Transparency in Emerging Markets – Lessons Learned from India
Dr. Roger Moser, Prof. Dr. Tobias Schaefers, Dr. Jan Niklas MeiseVolume:
29
Language:
english
Pages:
6
DOI:
10.1365/s11621-012-0133-6
Date:
June, 2012
File:
PDF, 362 KB
english, 2012