Diversification Strategy of Global Media Conglomerates:...

Journal of Media Economics 2003 Vol. 16; Iss. 4

Diversification Strategy of Global Media Conglomerates: Examining Its Patterns and Determinants

Chan-Olmsted, Sylvia M., Chang, Byeng-Hee
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Volume:
16
Year:
2003
Language:
english
Pages:
21
DOI:
10.1207/s15327736me1604_1
File:
PDF, 124 KB
english, 2003
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