Consumer networks and firm reputation: A first experimental...

Economics Letters 2010 Vol. 108; Iss. 2

Consumer networks and firm reputation: A first experimental investigation

Steffen Huck, Gabriele K. Lünser, Jean-Robert Tyran
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Volume:
108
Year:
2010
Language:
english
Pages:
245
DOI:
10.1016/j.econlet.2010.04.017
File:
PDF, 164 KB
english, 2010
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