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An empirical test to forecast the sales rank of a keyword advertisement using a hierarchical Bayes model
Cookhwan Kim, Sungsik Park, Kwiseok Kwon, Woojin ChangVolume:
39
Year:
2012
Language:
english
DOI:
10.1016/j.eswa.2012.01.175
File:
PDF, 1.98 MB
english, 2012