Influence of chewing gum packaging design on consumer expectation and willingness to buy. An analysis of functional, sensory and experience attributes
Rubén Rebollar, Iván Lidón, Ana Serrano, Javier Martín, María J. FernándezVolume:
24
Year:
2012
Language:
english
DOI:
10.1016/j.foodqual.2011.10.011
File:
PDF, 1002 KB
english, 2012