The impact of co-branding on post-purchase behaviors in...

The impact of co-branding on post-purchase behaviors in family restaurants

Soojin Lee, Woo Gon Kim, Hyun Jeong Kim
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Volume:
25
Year:
2006
Language:
english
DOI:
10.1016/j.ijhm.2005.04.008
File:
PDF, 207 KB
english, 2006
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