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The impact of channel function performance on buyer–seller...

The impact of channel function performance on buyer–seller relationships in marketing channels

Gerrit H. Van Bruggen, Manish Kacker, Chantal Nieuwlaat
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Volume:
22
Year:
2005
Language:
english
DOI:
10.1016/j.ijresmar.2004.06.004
File:
PDF, 190 KB
english, 2005
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