The relative importance of brands in modified rebuy...

The relative importance of brands in modified rebuy purchase situations

Alex R. Zablah, Brian P. Brown, Naveen Donthu
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
27
Year:
2010
Language:
english
DOI:
10.1016/j.ijresmar.2010.02.005
File:
PDF, 785 KB
english, 2010
Conversion to is in progress
Conversion to is failed