Marketing tactics discouraging price search: Deception and...

Marketing tactics discouraging price search: Deception and competition

Joan Lindsey-Mullikin, Ross D. Petty
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Volume:
64
Year:
2011
Language:
english
DOI:
10.1016/j.jbusres.2009.10.003
File:
PDF, 198 KB
english, 2011
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