Reinventing the branch: An empirical assessment of banking...

Journal of Retailing and Consumer Services 2009 Vol. 16; Iss. 6

Reinventing the branch: An empirical assessment of banking strategies to environmental differentiation

Thomas Allard, Barry Babin, Jean-Charles Chebat, Martine Crispo
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Volume:
16
Year:
2009
Language:
english
DOI:
10.1016/j.jretconser.2009.06.007
File:
PDF, 394 KB
english, 2009
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