Shopping motivations on Internet: A study based on...

Technovation 2007 Vol. 27; Iss. 12

Shopping motivations on Internet: A study based on utilitarian and hedonic value

Pui-Lai To, Chechen Liao, Tzu-Hua Lin
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Volume:
27
Year:
2007
Language:
english
DOI:
10.1016/j.technovation.2007.01.001
File:
PDF, 234 KB
english, 2007
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