An overview of means-end theory: potential application in...

Trends in Food Science & Technology 2004 Vol. 15; Iss. 7-8

An overview of means-end theory: potential application in consumer-oriented food product design

A.I.A Costa, M Dekker, W.M.F Jongen
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Volume:
15
Year:
2004
Language:
english
DOI:
10.1016/j.tifs.2004.02.005
File:
PDF, 527 KB
english, 2004
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