New product development structures: The effect of customer...

Journal of Product Innovation Management 1996 Vol. 13; Iss. 4

New product development structures: The effect of customer overload on post-concept time to market

Srikant Datar, Clark Jordan, Sunder Kekre, Surendra Rajiv, Kannan Srinivasan
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Volume:
13
Year:
1996
Language:
english
DOI:
10.1016/s0737-6782(96)00035-5
File:
PDF, 916 KB
english, 1996
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