Business marketing strategy: Cases, concepts, and applications: edited by V. Katuri Rangan, Benson P. Shapiro, and Rowland T. Moriatry, Jr. Burr Ridge, IL: Richard D. Irwin Publishing Co., 1995. 850 + xiv pages. $67.95
Robert R. RothbergVolume:
13
Year:
1996
Language:
english
DOI:
10.1016/s0737-6782(96)90199-x
File:
PDF, 422 KB
english, 1996