Corporate Social Responsibility Practices, Corporate...

Corporate Social Responsibility Practices, Corporate Identity, and Purchase Intention: A Dual-Process Model

David, Prabu, Kline, Susan, Dai, Yang
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Volume:
17
Language:
english
Journal:
Journal of Public Relations Research
DOI:
10.1207/s1532754xjprr1703_4
Date:
July, 2005
File:
PDF, 370 KB
english, 2005
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