Re-examining the deployment of market orientation in the...

Re-examining the deployment of market orientation in the public leisure sector

Hodgkinson, Ian R., Hughes, Paul, Hughes, Mathew
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Volume:
28
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257x.2011.645857
Date:
October, 2012
File:
PDF, 208 KB
english, 2012
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