THE EVOLUTION OF INTERNATIONAL MARKETING

International Marketing Review 1987 / 02 Vol. 4; Iss. 2

THE EVOLUTION OF INTERNATIONAL MARKETING

Terpstra, Vern
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Volume:
4
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/eb008329
Date:
February, 1987
File:
PDF, 928 KB
english, 1987
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