The Effect of Types of Banner Ad, Web Localization, and Customer Involvement on Internet Users' Attitudes
Chen, Jengchung Victor, Ross, William H., Yen, David C., Akhapon, LerdsuwankijVolume:
12
Language:
english
Journal:
CyberPsychology & Behavior
DOI:
10.1089/cpb.2008.0199
Date:
February, 2009
File:
PDF, 74 KB
english, 2009