Norm extremity and interpersonal influences on consumer...

Norm extremity and interpersonal influences on consumer conformity

Dana-Nicoleta Lascu, William O. Bearden, Randall L. Rose
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Volume:
32
Year:
1995
Language:
english
DOI:
10.1016/0148-2963(94)00046-h
File:
PDF, 1.14 MB
english, 1995
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