Market segmentation based on age and attitude toward the...

Market segmentation based on age and attitude toward the past: Concepts, methods, and findings concerning nostalgic influences on customer tastes

Morris B. Holbrook, Robert M. Schindler
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
37
Year:
1996
Language:
english
DOI:
10.1016/0148-2963(96)00023-9
File:
PDF, 1.30 MB
english, 1996
Conversion to is in progress
Conversion to is failed