![](/img/cover-not-exists.png)
Market-led strategic change: Making marketing happen in your organization: by Nigel Piercy. London: Thorsons, 1991. 416 pages, £20.00
Robin WensleyVolume:
9
Year:
1992
Language:
english
DOI:
10.1016/0167-8116(92)90023-e
File:
PDF, 479 KB
english, 1992