Modern truth and postmodern incredulity: A hermeneutic...

International Journal of Research in Marketing 1993 Vol. 10; Iss. 3

Modern truth and postmodern incredulity: A hermeneutic deconstruction of the metanarrative of “scientific truth” in marketing research

Craig J. Thompson
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Volume:
10
Year:
1993
Language:
english
DOI:
10.1016/0167-8116(93)90014-p
File:
PDF, 1.60 MB
english, 1993
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