Balance and Sequence in Online Reviews: How Perceived Usefulness Affects Attitudes and Intentions
Nathalia Purnawirawan, Patrick De Pelsmacker, Nathalie DensVolume:
26
Year:
2012
Language:
english
DOI:
10.1016/j.intmar.2012.04.002
File:
PDF, 589 KB
english, 2012