Social Influence on consumer decisions: Motives, modes, and...

Journal of Consumer Psychology 2012 / 7 Vol. 22; Iss. 3

Social Influence on consumer decisions: Motives, modes, and consequences

Wood, Wendy, Hayes, Timothy
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Volume:
22
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.1016/j.jcps.2012.05.003
Date:
July, 2012
File:
PDF, 191 KB
english, 2012
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