Branding Strategies in Greek Wine Firms

Branding Strategies in Greek Wine Firms

Vlachvei, Aspasia, Notta, Ourania, Efterpi, Tsakirianidou
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Volume:
1
Year:
2012
Language:
english
Journal:
Procedia Economics and Finance
DOI:
10.1016/s2212-5671(12)00048-2
File:
PDF, 299 KB
english, 2012
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