The effectiveness of web ads: rectangle vs contextual...

The effectiveness of web ads: rectangle vs contextual banners

Martín‐Santana, Josefa D., Beerli‐Palacio, Asunción
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
36
Language:
english
Journal:
Online Information Review
DOI:
10.1108/14684521211241431
Date:
June, 2012
File:
PDF, 251 KB
english, 2012
Conversion to is in progress
Conversion to is failed