Research Note: Customer Intimacy and Cross-Selling Strategy

Management Science 2005 / 06 Vol. 51; Iss. 6

Research Note: Customer Intimacy and Cross-Selling Strategy

Akçura, M. Tolga, Srinivasan, Kannan
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Volume:
51
Language:
english
Journal:
Management Science
DOI:
10.1287/mnsc.1050.0390
Date:
June, 2005
File:
PDF, 81 KB
english, 2005
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