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Selling to Conspicuous Consumers: Pricing, Production, and Sourcing Decisions
Tereyağoğlu, Necati, Veeraraghavan, SenthilVolume:
58
Language:
english
Journal:
Management Science
DOI:
10.1287/mnsc.1120.1545
Date:
December, 2012
File:
PDF, 352 KB
english, 2012