Channel Coordination in the Presence of a Dominant Retailer

Marketing Science 2005 / 05 Vol. 24; Iss. 2

Channel Coordination in the Presence of a Dominant Retailer

Raju, Jagmohan, Zhang, Z. John
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Volume:
24
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.1040.0081
Date:
May, 2005
File:
PDF, 141 KB
english, 2005
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