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Exploring the effect of e-WOM participation on e-Loyalty in e-commerce
Yoo, Chul Woo, Sanders, G. Lawrence, Moon, JunghoonVolume:
55
Language:
english
Journal:
Decision Support Systems
DOI:
10.1016/j.dss.2013.02.001
Date:
June, 2013
File:
PDF, 500 KB
english, 2013