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Is money really the root of all evil? The impact of priming money on consumer choice
Tong, Luqiong, Zheng, Yuhuang, Zhao, PingVolume:
24
Language:
english
Journal:
Marketing Letters
DOI:
10.1007/s11002-013-9224-7
Date:
June, 2013
File:
PDF, 165 KB
english, 2013