Customer Confusion: The Mobile Phone Market

Customer Confusion: The Mobile Phone Market

Turnbull, Peter W., Leek, Sheena, Ying, Grace
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Volume:
16
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1362/026725700785100523
Date:
February, 2000
File:
PDF, 3.09 MB
english, 2000
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