The STEP Scale: A Measure of Short-Term Export Performance...

Journal of International Marketing 2004 / 03 Vol. 12; Iss. 1

The STEP Scale: A Measure of Short-Term Export Performance Improvement

Lages, Luis Filipe, Lages, Cristiana Raquel
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Volume:
12
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.12.1.36.25647
Date:
March, 2004
File:
PDF, 93 KB
english, 2004
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