The Effect of Export Marketing Capabilities on Export...

Journal of International Marketing 2003 / 12 Vol. 11; Iss. 4

The Effect of Export Marketing Capabilities on Export Performance: An Investigation of Chinese Exporters

Zou, Shaoming, Fang, Eric, Zhao, Shuming
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Volume:
11
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.11.4.32.20145
Date:
December, 2003
File:
PDF, 352 KB
english, 2003
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