Search: An Expense or an Experience? Exploring the...

Psychology and Marketing 2013 / 07 Vol. 30; Iss. 7

Search: An Expense or an Experience? Exploring the Influence of Search on Product Return Intentions

Maity, Devdeep, Arnold, Todd J.
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Volume:
30
Language:
english
Journal:
Psychology & Marketing
DOI:
10.1002/mar.20629
Date:
July, 2013
File:
PDF, 276 KB
english, 2013
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