Between a rock and a hard place: The failure of the...

Journal of Consumer Psychology 2013 / 7 Vol. 23; Iss. 3

Between a rock and a hard place: The failure of the attraction effect among unattractive alternatives

Malkoc, Selin A., Hedgcock, William, Hoeffler, Steve
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
23
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.1016/j.jcps.2012.10.008
Date:
July, 2013
File:
PDF, 1.06 MB
english, 2013
Conversion to is in progress
Conversion to is failed