Key strategies for the successful involvement of customers in the co‐creation of new technology‐based services
Kristensson, Per, Matthing, Jonas, Johansson, NiklasVolume:
19
Language:
english
Journal:
International Journal of Service Industry Management
DOI:
10.1108/09564230810891914
Date:
August, 2008
File:
PDF, 109 KB
english, 2008