Creating consumer‐based brand equity for young Iranian consumers via country of origin sub‐components effects
Moradi, Hadi, Zarei, AzimVolume:
24
Language:
english
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/13555851211237885
Date:
June, 2012
File:
PDF, 247 KB
english, 2012