Going with the consumer towards the social web environment:...

International Journal of Electronic Marketing and Retailing 2010 Vol. 3; Iss. 4

Going with the consumer towards the social web environment: a review of extant knowledge

Ardura, Inma Rodriguez, Lopez, Francisco J. Martinez, Luna, Paula
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Volume:
3
Year:
2010
Language:
english
Journal:
International Journal of Electronic Marketing and Retailing
DOI:
10.1504/IJEMR.2010.036885
File:
PDF, 304 KB
english, 2010
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