Cognitive bias in salespersons in specialty drug selling of pharmaceutical industry
Wasuja, Sachin, Sagar, Mahim, Sushil,Volume:
6
Language:
english
Journal:
International Journal of Pharmaceutical and Healthcare Marketing
DOI:
10.1108/17506121211283217
Date:
November, 2012
File:
PDF, 564 KB
english, 2012