Optimal pricing strategy based on market segmentation for...

International Journal of Hospitality Management 2013 / 12 Vol. 35

Optimal pricing strategy based on market segmentation for service products using online reservation systems: An application to hotel rooms

Guo, Xiaolong, Ling, Liuyi, Yang, Chenchen, Li, Zhaoqiong, Liang, Liang
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Volume:
35
Language:
english
Journal:
International Journal of Hospitality Management
DOI:
10.1016/j.ijhm.2013.07.001
Date:
December, 2013
File:
PDF, 973 KB
english, 2013
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