![](/img/cover-not-exists.png)
Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing || Cortical Correlates of Cognitive and Emotional Processes
Vecchiato, Giovanni, Cherubino, Patrizia, Trettel, Arianna, Babiloni, FabioVolume:
10.1007/97
Year:
2013
Language:
english
DOI:
10.1007/978-3-642-38064-8_4
File:
PDF, 1.56 MB
english, 2013