Understanding the effects of market orientation and...

Marketing Intelligence & Planning 2011 / 03 Vol. 29; Iss. 2

Understanding the effects of market orientation and e‐marketing on service performance

Tsiotsou, Rodoula H., Vlachopoulou, Maria
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Volume:
29
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634501111117593
Date:
March, 2011
File:
PDF, 100 KB
english, 2011
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